Saturday, October 25, 2008

Orn.na.ments

The purpose for my retail environment at BioMech Mills is to create a specialized ornament store that sells retro, new & personalized ornaments.
  • This store will makes sense at BioMech Mills because it brings the old and new together and creating a space that is personalized.
  • This store will appeal to lots of consumers, particularly families (moms, dads, & grandparents) those who would like to remember special occasions or replace those that have be lost or destroyed.
  • This store is unique because it marries the old & the new, this store will be to ornaments as Replacement Limited are to china & flatware.
  • Some preliminary ideas of displaying this ornaments will be to use old tree branches, limbs, & crates with different protective filling like sawdust, cotton balls, shreaded paper, etc.. to change the ornaments to match seasons, holiday,etc...